Phoenix TS

How to Write a Creative Brief Training

This training workshop gives students the tools to become a better writer in business settings.

Course Overview

Phoenix TS’ instructor-led How to write a creative brief course teaches Federal Employees how to create a brief that provides the audience with only the important details in an interesting manner. This training will address:

  • Communication objectives
  • Effective writing
  • Details


Currently, there are no public classes scheduled. Please contact a Phoenix TS Training Consultant to discuss hosting a private class at 240-667-7757.


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Course Objectives

At the conclusion of this course, students will be able to do the following:

  • Know the value of good written communication.
  • Write and proofread writing so it is clear, concise, complete, and correct.
  • Apply these skills to brief writing or other writing situations that you encounter in your job.
  • Understand the proper format for briefs, memos, letters, and e-mails.

Course Outline

Overview of Business Writing and Briefs

  • Introductions
  • Course objectives
  • Personal objectives

Why Write?

Be Clear

  • Writing Clearly

Be Concise

  • Writing

Be Complete

  • Making your writing complete

Be Correct

Word Agreement

Active and Passive Voice

Sentence and Sentence Type

  • Sentences and paragraphs

Sentence Construction


Writing a Brief

  • Steps to writing a brief
  • Briefs at work

Writing Business Letters

  • Steps to writing business letters
  • Parts of a business letter

Writing Effective Letters

  • Email basics
  • Managing emails
  • Email at work
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