Due to Covid-19 safety restrictions PhoenixTS will temporarily be unable to provide food to our students who attend class at our Training Center; however, our Break Areas are currently open where students will find a constant supply of Coffee, Tea and Water. Students may bring their own lunch and snacks to eat in our breakrooms or at their seat in the classroom or eat out at one of the many nearby restaurants.
Course Overview
This 2-day, instructor-led course is designed to help participants understand how to take wishes and turn them into reality. This training focuses on:
- Identify what’s important personally and professionally
- Use goal setting activities and appropriate language to articulate their wishes
- Use motivational techniques to help themselves reach their goals
- Understand how to deal with setbacks
Schedule
Entrepreneurship Training
date
location
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Course Outline
Course Overview
- Instructor introductions
- Student introductions and objectives
- Course objectives
What It Takes to Make It
- Entrepreneurial characteristics
Resources to Consider
Laying the Groundwork
- Finding Business Ideas
- Considering the Options
- Outlining Your Ideas
- Evaluating Your Capacity for Risk
Building On Your Business Idea
- Developing Your Product Ideas
- Making Connections
- Identifying Your Target Market and Customers
- Developing Your Value Proposition
- Creating Financial Projections
Business Ownership Options
- Types of Business Ownership
- Purchasing a Franchise
- Purchasing an Existing Business
Key Documents to Prepare
- Business Plan
- Executive Summary
- Pitch Deck
- 30-Second Pitch
- Practicing the Pitch
Gathering Funding
- The Basics of Financial Statements
- Brainstorming Solutions
- Funding Options
Developing Your Product
- The Steps of Product Development
- Protecting Your Intellectual Property
Creating a Sales and Marketing Strategy
- Introduction to Marketing
- Stage One: Consumer and Market Analysis
- Stage Two: Analyzing the Competition and Yourself
- Stage Three: Analyzing Distribution Channels
- Stage Four: Creating a Marketing Plan
Branding 101
- What Branding is All about
- Developing Your Brand Name
- Developing a Slogan
- Types of Logos
- Getting Creative
Setting Up Your Office
- Choosing a Location
- The Pros and Cons of Home-Based Businesses
Launching the Business
- Getting Off the Ground
- Setting Up Your Organizational chart
- Recruiting and Engaging the Right People
Keeping the Business Moving
- Keeping Track of Your Business
- Growing Your Business
- Signs of Trouble
- Don’t Give Up
Being an Entrepreneurial Leader
- Leadership Characteristics
- Michael Gerber’s Three Perspectives
Bringing It All Together
- Checklist for Success
- Making Connections
Due to Covid-19 safety restrictions PhoenixTS will temporarily be unable to provide food to our students who attend class at our Training Center; however, our Break Areas are currently open where students will find a constant supply of Coffee, Tea and Water. Students may bring their own lunch and snacks to eat in our breakrooms or at their seat in the classroom or eat out at one of the many nearby restaurants.
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