Phoenix TS

Influence and Persuasion Training

This 1-day, instructor-led training course will help participants develop the skills to apply controlled influence and persuasion.

Course Overview

This 1-day Training dives into these main topics:

  • How persuasion differs from manipulation
  • How to apply techniques of persuasion and influence
  • Getting persuasive conversations and presentations underway
  • Using storytelling techniques to extend influence


Influence and Persuasion Training


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Course Outline


  • Deciding when to use persuasion versus manipulation
  • Pushing and pulling to influence others
  • Techniques for getting persuasive conversations
  • Persuasive presentations with the 5 S’s
  • Storytelling techniques for influence
  • Neuro linguistic programming

Understanding Persuasion

Preparing to Persuade

  • Pushing and pulling
  • Communicating with confidence
  • Frame of reference

Getting Off on the Right Foot

  • Building rapport
  • Matching and mirroring
  • Pacing
  • Leading

Presentation Strategies

  • Five points of any presentation

Using Stories to Persuade

  • Importance of story

Using Neuro Linguistic Programming

  • Defining Neuro Linguistic Programming
  • Understanding common NLP terms
  • Embedding positive or negative commands
  • Influencing outcomes
Register Contact Us

$1,018 – $1,095

  • Price Match Guarantee

    We’ll match any competitor’s price quote. Call us at 240-667-7757.

  • Included in this Influence and Persuasion Training

    • 1 days instructor-led training
    • Influence and Persuasion Training training book
    • Notepad, pen and highlighter
    • Variety of bagels, fruits, doughnuts and cereal available at the start of class*
    • Tea, coffee and soda available throughout the day*
    • Freshly baked cookies every afternoon*
    • Eligible for MyCAA scholarship
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